Applications for "pitch sessions" candidacy and « mama invent riffx prize »


  1. Organiser
  2. Subjet
  3. Participation conditions
  4. Participation terms and conditions
  5. Jury
  6. Selection criteria
  7. MaMA Invent Riffx Prize
  8. Communications
  9. Cancellations and litigation





MAMA Company, headquarters based at 46 rue Bouret, 75019 Paris, represented by Mr. Daniel Colling, managing director of MAMA is organizing an appeal for candidates to apply for the « MaMA Invent Riffx Prize ».




 The call for the “pitch sessions” applications has for objective to select 9 projects, services or innovative products for the music industry. The « MaMA invent Riffx prize » targets selecting the best project, product or service of the year.







Well established private companies (SAS, SARL, EI, SCIC) or start ups with new ideas, products or services are the target for applications

The innovant product or service project can be a smart phone application, software, web site, a marketplace or any new technology…



Timetable for applications :

  • Date for the pitch sessions applications June the 22th 2018
  • Application deadline August the 28th at 12:00 PM (Paris time)
  • Announcement of the 9 selected products and services Thursday, September 6th 2018
  • The pitch sessions proceedings :

Pitch session Early Stage : Wednesday, October 17th at MIDDAY (12:00) on the stage of the Forum at Trianon. Pitch session Living Lab: Thursday, October 18th at MIDDAY (12:00) on the stage of the Forum at Trianon.

Pitch session International Development: Friday, October 19th at MIDDAY (12:00) on the stage of the Forum at Trianon.

Jury assembly to decide the prizewinner: Friday, October 19th after the last pitch session

Prize presentation Friday, October 19th between 5:00 pm and 7:00 pm at the Trianon / Elysée-Montmartre.



Applications are only accepted via internet on the RIFFX page available at the following address:  to the exclusion of any other method of deposit.


Applications should be completed by the project holder either in English or French.


Only one project per applicant is accepted.

All successful pitch session applicants are automatically candidates for the MaMA Invent Riffx prize.

There is no charge for applying.


All candidates for the pitch must select a session in accordance with their project from the list below:


  • Pitch session Early Stage

The Early stage project are for candidates with potentially promising projects in their first stages which have not necessarily been completed.


  • Pitch session Living Lab   

This session is reserved for innovated projects and/or solutions for the “live. The pitch session is accompanied, in the evening, by a demonstration at La Cigale. The “Cigale Augmentée”, a real innovation showroom, aims to test “full-scale” services, tools or new uses in the context of MaMA Festival concerts. Selected projects must therefore be able to be tested.


  • Pitch session International Development

This session is intended for French companies ready with an export project outside the local market or for international companies with an import project for the French market.



Incomplete, illegible or inscriptions sent in any other form than the inscription via the Riffx page will not be accepted. The participant agrees that the information entered in the registration form will prove his / her identity. Any identification or participation that is incomplete, incorrect or illegible, or made in any form other than that provided in the rules will be considered void.


MaMA do not assume any responsibility for: problems sending inscriptions, the non-receipt of inscriptions and inscriptions received after the deadline.


Applications must be submitted on  no later than 28th August 2018 at midnight (Paris time).




All the members of the jury are professionals and personalities from the music industry working in the current music, technology and media sectors.

In the case of a jury member who knows one of the applicants they will be invited not to judge the category in which the said person is involved in.

The jury’s mission is to select 9 pitch session projects as well as the laureate for the MaMA Invent Riffx prize according to the criteria set out in Article 6.




The jury will examine all the candidacies completed via the RIFFX inscription page.


The applications will be evaluated according to several criteria:

  • innovative nature of the project (score out of 5)
  • The economic viability (score out of 5)
  • The technical quality presented (score out of 5)
  • the project’s social or professional nature and its interest for today’s music (score out of 5)


Following this examination of criteria and content the jury will select the 9 projects which obtained the highest score.


All of the 9 finalists (3 per pitch session) will have the opportunity to present, during 6 minutes, their project in front of the jury.


At the end of the pitch sessions the jury will gather to vote for the MaMA Invent Riffx prize winner based on the following criteria:

  • the coherence and pertinence of the presentation according to the project received (score out of 5)
  • The quality of the information communicated to the jury (score out of 5)
  • Each jury’s personal note (5/5)


Only the project with the highest score will be rewarded, beyond this, participants are not ranked. In the case of equality between two projects the president of the jury will select a winner.


The jury’s decision is final and non-negotiable.



ARTICLE 7 – PRIZE MaMA Invent Riffx


The winner of the MaMA Invent Riffx prize will receive a visibility pack for the 2019 edition of MaMA:

  • A corner for 3 days during MaMA Invent
  • A presentation workshop of their project
  • An emailing communicated to professionals attending to MaMA 2019
  • ½ page advert in the Convention’s program
  • 3 delegates for the 2019 edition
  • Pack price 5 000€ HT


The winner will receive their prize during MaMA 2018 evaluation press conference organized on Friday 19 October between 5:30 PM and 7:00 PM.

The presence of a duly mandated recipient is required for the awarding of the prize







All candidates who apply for the pitch sessions authorize MaMA for the period of one year from the date of their inscription, all marketing, communication and diffusion rights concerning their projects, nationally and internationally. All candidates concede all compensation. Candidates concede all right concerning their image and their name for the period of the competition. All participants subscribed accept the MaMA rules and regulations, available on line




The winner of the MaMA Invent Riffx prize authorize MaMA for the period of one year from the date of their inscription, all marketing, communication, diffusion et compensate rights concerning their project nationally and internationally.

This includes:

  • the publication of logos, Name (personal or professional)
  • communication concerning project situation;
  • Diffusion, publication and use of all videos, photos taken during the competition in all forms and by any process known and unknown to date, and on all current or future supports of MaMA now and for an undetermined list.

The laureate thus forgoes only for the purposes of this prize to claim any right in their image and name.



The members of the jury and all persons with access to applicant’s information during the very right prize are committed to a confidentiality agreement


8.4 technology information regulations and artistic license

To take part in this competition, participants are obliged to communicate personal information (such as names, addresses, email…).

This information is recorded and saved in a computer file and is necessary for the selection of the laureates. In accordance with Law No. 78-17 of 6 January 1978 on computers, files and freedom, candidates will have the right of access, for information, modifications or opposite by contacting:




In the eventuality that the call for applications and / or the awarding of prizes could not take place, MaMA will cancel by right, without formality, without recourse of anybody and without compensation. MaMA reserves the right to modify this regulation by communicating the changes to the project owners who have already applied


Any disputes and / or disputes, to this regulation will be decided by MaMA.

elit. leo nunc suscipit accumsan ipsum non in porta. quis consectetur at